Lifetime Brands Recalls BUILT LUUM Light Up Tumblers Due to Risk of Choking and Battery Ingestion Hazards

Official action

Source. US Consumer Product Safety Commission

Official identifier. 26-331

Date. 2026-03-19

Jurisdiction. United States

Hazard (official). The recalled LED tumblers can break, making the button cell batteries accessible to children and posing choking and ingestion hazards. When button cell or coin batteries are swallowed, the ingested batteries can cause serious injuries, internal chemical burns and death.

Action / remedy (official). Consumers should stop using the recalled tumblers immediately, place them in an area that children cannot access and properly dispose of the battery. Contact Lifetime Brands for a full refund. Consumers will be asked to throw the piece with the LED light away and upload a photo of the product in the trash when completing a Product Recall Refund Form at https://www.builtny.com/pages/recall. Note: Button cell batteries are hazardous. Batteries should be disposed of or recycled by following local hazardous waste procedures.

Product. BUILT LUUM Tumblers

Identification details. This recall involves the LUUM collection of BUILT-branded light up tumblers. The recalled plastic 16 oz. or 18 oz. drinking cups with a lid and a straw were sold in various winter holiday and Fourth of July themes. The tumblers have a bottom compartment containing a LED light that has a preinstalled button cell battery. “lumm,” the tumbler’s theme name and the following corresponding item numbers and UPC codes are printed on a label located on the tumblers’ underside or hangtag:LUUM Tumbler ThemeCapacityItem #UPCFESTIVE FOREST18 oz5323719843461115513MERRY GLOW18 oz5323721843461115551LET IT SNOW18 oz5323722843461115520WINTER BLOOM18 oz5323723843461115537MERRY MAGIC18 oz5323724843461115544JOLLY JOURNEY18 oz5323725843461115568HEART N STARS18 oz5331965843461121002USA18 oz5331966843461121019STARS18 oz5331967843461121026FLAG18 oz5331968843461121033WINDMILL18 oz5331969843461121040BLUE FIREWORKS18 oz5331974843461121057FESTIVE FOREST16 oz5324497843461116374MERRY GLOW16 oz5324498843461116381LET IT SNOW16 oz5324499843461116398

Units. About 75,700

Incidents reported by CPSC. Lifetime Brands has received one report of a child gaining access to the tumbler’s button cell battery and putting it in the mouth. No injuries have been reported.

Remedy type. Refund

Sold at. Kroger, Hy-Vee, Meijer, Nordstrom Rack and Winn-Dixie stores nationwide and online at Builtny.com from October 2024 through December 2025 for between $10 and $15.

Official record

Licence: US Government recall data made available for business and application reuse

Attribution: Source: U.S. Consumer Product Safety Commission recall notice